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zondag 26 februari 2012

'Benidorm' still a hit for ITV1, returns with 6.6 million

'Benidorm' still a hit for ITV1, returns with 6.6 million

ITV's Benidorm returned with strong numbers last night, according to the latest overnight data.

The Derren Litten sitcom's fifth series launch grabbed 6.24m (26.7%) for ITV1, adding 406k (2.3%) on +1.

However, despite blitzing the 9pm hour, ratings were down by over a million on last year's record-breaking opener.

BBC One's old episode of New Tricks was closest to the holiday comedy, drawing 3.96m (16.9%), while The Mentalist took 1.31m (5.6%) for Channel 5.

A Melvyn Bragg documentary on BBC Two, Class and Culture, interested 1.32m (5.7%), and 990k (4.2%) watched George Lamb's The Bank Job on Channel 4 (+1: 185k/1%).

At 10pm, Castle logged 1.02m (5.6%) for Channel 5, but was beaten in the hour overall by BBC Two, which had 2.03m (10.4%) for a QI repeat.

The Graham Norton Show rounded off BBC One's night with 3.39m (23.6%) at 10.35pm, prior to which Room 101 entertained 3.24m (13.7%).

BBC Two's Mastermind held 1.83m (7.9%) across the 8pm hour for its double bill, while World's Toughest Trucker was seen by 1.11m (4.7%).

Channel 4's latest screening of New Girl appealed to 920k (3.9%) at 8.30pm (+1: 208k/0.9%), and 487k (2.7%) tuned in for The Mad Bad Ad Show at 10pm.

Overall, ITV1 cruised primetime with 24.9% (+1: 0.8%), beating BBC One's 20.4%. BBC Two claimed third place with 6%, ahead of Channel 5's 4.8%, and Channel 4's 3.8% (+1: 0.8%).

Ruth Jones comedy Stella continued on Sky1 with 570k (2.4%) at 9pm. The Big Bang Theory fetched 601k (3%) for E4 at 6.30pm.