Search This Blog

vrijdag 8 juni 2012

ITV4's French Open coverage peaks with 1.4m

ITV4's French Open coverage peaked with 1.4m last night (June 6) as Andy Murray exited the tournament, overnight data shows.

Andy Murray's quarter-final loss to David Ferrer averaged 810k (6.6%) between 3.30pm and 8pm, while the day's entire coverage took 573k (4.9%) from 12.30pm.

The French Open has sent ITV4's all-day share shooting up to record highs in the last week, with the channel recording an average of 2.9% yesterday.

BBC Three performed well in primetime, with Pirates of the Caribbean: Dead Man's Chest (971k/4.3%) and an EastEnders repeat giving the digital channel a 4.1% share - only narrowly behind Channel 5's 4.3%.

Family Guy amused 795k (8.5%) at 11.20pm, then 711k (9%) watched American Dad - meaning BBC Three was the most-watched network on TV at that time.

Peter Andre vehicle My Life bowed out with a commendable 708k (3.1%) on ITV2 at 9pm, adding 123k (0.7%) on +1. America's Got Talent was seen by 412k (1.8%) before Andre at 8pm (+1: 111k).