Search This Blog

woensdag 30 mei 2012

Anthony Bourdain Joins CNN for New Show

Celebrity chef Anthony Bourdain will join CNN as the host of a new weekend show that will cover trends from the rise of celebrity chefs and the rise of fast food chains to the popularity of vegetarianism and veganism, the network said.

Bourdain will appear exclusively on CNN once the as-of-yet unnamed show begins early next year, leaving his Travel Channel series, "Anthony Bourdain: No Reservations."

“Examining the world through the prism of Tony’s unique expertise and passions continues CNN’s long-standing commitment to international reporting and to promoting global understanding," said Mark Whitaker, CNN's worldwide executive vice president and managing editor.

The show comes as CNN struggles for more viewership after earlier this month posting its lowest-rated week in primetime in 20 years.

The addition of Bourdain brings a popular personality and a splash of lifestyle news to CNN's typically serious coverage. CNN said it would be a "further step in broadening and distinguishing CNN’s weekend programming from its traditional weekday news coverage."

The show will air on Sundays in primetime on CNN and will examine cultures around the world.

It will be produced by Zero Point Zero Production, which has worked with Bourdain for more than a decade on shows including "No Reservations."

“I’m really looking forward to coming over to CNN. I think the world is going to get a whole lot bigger for me,” said Bourdain. “I hope that old fans and new ones will be excited about what’s coming down the road.”