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vrijdag 18 mei 2012

'The Apprentice' beats 'Lewis' series premiere

'The Apprentice' beats 'Lewis' series premiere

The series premiere of Lewis lost out to The Apprentice last night (May 16), according to overnight data.

Lewis managed 5.21m (22.7%) across its two-hour slot (+1: 320k/1.5%) but could not compete with The Apprentice (6.09m/25.2%) from 9pm.

Earlier on BBC One, DIY SOS: The Big Build garnered 4.68m (21.5%) in the 8pm hour.

BBC Two showed Great British Menu (1.94m/10.2%), Antiques Uncovered (1.03m/4.8%) and Felicity Kendal's Indian Shakespeare Quest (772k/3.2%) before Apprentice spin-off You're Fired! won 2.23m (11.3%).

On Channel 4, Secret Eaters averaged 1.68m (7.7%) from 8pm (+1: 219k/0.9%) and 24 Hours in A&E had 2.37m (9.8%) from 9pm (+1: 471k/2.7%). The American version of The Killing continued afterwards with 521k (3%).

NCIS grabbed 1.2m (4.9%) for Channel 5 (+1: 144k/0.8%). Emergency Bikers was watched by 784k (3.6%) from 8pm.

Overall, BBC One secured primetime victory with 22.1% ahead of ITV1's 19.8% (+1: 1.1%). BBC Two and Channel 4 tied for third place with 6.4%, though Channel 4 did gain 1.3% on +1, and Channel 5 ended with 3.8% (+1: 0.2%).

On the multichannels, ITV2's The Only Way Is Essex was enjoyed by 899k (4.8%) from 10pm (+1: 184k/1.8%), with Peter Andre: My Life taking 706k (2.9%) an hour earlier (+1: 178k/1%).

The latest Justified episode entertained 123k (0.5%) on 5USA and Archer took 57k (0.3%) on 5*.